![Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike? Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?](https://andscape.com/wp-content/uploads/2018/05/gettyimages-455577444.jpg?w=1500)
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
![LeBron James, After Having a $1 Billion Nike Deal, Was Also Awarded a Plaque by Phil Knight To Commemorate His Legendary Achievement - The SportsRush LeBron James, After Having a $1 Billion Nike Deal, Was Also Awarded a Plaque by Phil Knight To Commemorate His Legendary Achievement - The SportsRush](https://cdn-wp.thesportsrush.com/2023/02/136a79d4-lebron-james-phil-knight.jpg)
LeBron James, After Having a $1 Billion Nike Deal, Was Also Awarded a Plaque by Phil Knight To Commemorate His Legendary Achievement - The SportsRush
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://s.marketwatch.com/public/resources/images/MW-HQ319_lebron_ZG_20190828142017.jpg)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored' LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'](https://www.sportscasting.com/wp-content/uploads/2021/11/LeBron-James-Nike.jpg)
LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'
![LeBron James: LeBron James x Nike Air Zoom Generation “1st Game” (2023) shoes: Release date, price, and more details explored LeBron James: LeBron James x Nike Air Zoom Generation “1st Game” (2023) shoes: Release date, price, and more details explored](https://staticc.sportskeeda.com/editor/2023/03/8d4ff-16790279276441-1920.jpg)