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:quality(70)/cloudfront-eu-central-1.images.arcpublishing.com/businessoffashion/M4IIAANIZNDYRBRA6H4IFFCBRI.jpg "BoF Exclusive | H&M Launches New Brand: Arket | BoF")
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:quality(70):focal(-5x-5:5x5)/cloudfront-eu-central-1.images.arcpublishing.com/businessoffashion/F3XYGWJ5LJHPVL4EUOH53WIU7E.jpg "H&M to Close Struggling Cheap Monday Brand | BoF")